Optimising trade fair investment with pre- and post-fair sales promotion
Trade fair events are an exceptionally important showcase for the commercial promotion of a product or service, but also a fundamental tool for creating brand reputation and brand awareness.
Making the most of all business opportunities revolving around these events is crucial, which is why we support you with targeted sales promotion in the periods before and after the trade fair.
Market Development
GOT A Project
IN MIND?
Structuring an appointment list and collecting contacts
We take care of all online and offline communication and sales promotion activities to help you increase your stand visits during trade fair days and generate opportunities from all those who have shown interest. Our method, our resources and our participation in trade fair events of all kinds enable you to improve the commercial return on your investment.
In addition, thanks to its 30 years of experience in markets and supply chains in a variety of sectors, MULTI is accredited by several regional, national and European bodies, and by the Ministry of Economic Development as a service provider for export management and internationalisation.
The stages of trade fair promotion
Pre-exhibition: we target your potential customers in the period leading up to the event dates with the aim of scheduling in-person and online meetings and increasing the flow of current or potential customers to your stand.
Post trade fair: we conduct intensive sales promotion activities in the post-event phase, with the aim of maximising business opportunities that may arise from contacts made at the fair, managing feedback with prospects in order to open up new business prospects.
In addition to these steps, there is also the one during the trade fair, through sales representation on behalf of the company or the organisation of incoming buyers.
With MULTI you can:
let potential customers and prospects know about your presence at the fair, organise appointments, increase visits to your stand and increase possible interesting contacts.
promote your product or service to already profiled contacts, refine the contacts made during the exhibition, conclude negotiations and acquire new customers.